Digital signage is a sub-segment of electronic signage.
Digital displays use technologies such as LCD, LED, projection and e-paper to
display digital images, video, web pages, weather data, restaurant menus, or
text. They can be found in public spaces, transportation systems, museums,
stadiums, retail stores, hotels, restaurants, and corporate buildings, etc., to
provide wayfinding, exhibitions, marketing, and outdoor advertising. They are
used as a network of electronic displays that are centrally managed and
individually addressable for the display of text, animated or video messages
for advertising, information, entertainment and merchandising to targeted
audiences